Poverty Studies Interdisciplinary Minor Brochure

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For Notre Dame's new Poverty Studies Interdisciplinary Minor, the university needed a brochure that would illustrate how the program fit within the larger educational mission of the university. The final design took a fresh approach to cost effectively distributing materials to students.

Instead of using a conventional brochure format, Proteus proposed using newsprint (12 x 12 broadsheet) to reduce costs and illustrate the program's ethos. Furthermore, as opposed to describing the only the curriculum, the publication illustrated the problems of poverty that students would study as part of the minor.

Concept and design: Proteus Media

Copywriting: Proteus Media